Saturday, March 26, 2011

Effects of E-commerce

Throughout the past ten years, electronic technology has changed drastically. Having a computer and the Internet is almost a necessity for people, especially in the field of business. E-commerce, which is defined as a method of buying and selling products and services electronically has had a huge impact on the economy. This impact includes advantages and disadvantages for suppliers, consumers, international trade and the government as e-commerce evolves.

E-commerce has many effects on the suppliers of goods and services. An advantage that it has for suppliers is better distribution. With e-commerce, suppliers can directly contact and access buyers and eliminate the marketing cost. Another advantage that e-commerce provides for suppliers is marketing communications. This allows suppliers to obtain information from customers for the purpose of serving them more effectively. The web also allows suppliers to advertise and promote products on-line.

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